The Secret to Catching Fish (and Marketing Your Business)

Marketing your business & catching fish

Recently, we did a little fishing one weekend. It was lots of fun watching our little boys try to cast their lines into the water and not snag the rocks or plants along the edge. It was kind of hard to catch any fish, too, when they kept throwing rocks in the water! And it… [Continue Reading]

How to Create Hyperlinked Tweet Requests and Pre-written Tweets

In my last post, I shared ways to get more tweets and more comments on your blog. One of the ideas I mentioned was asking the readers of your ezine or online newsletter for tweets, and hyperlinking that request so that clicking it creates a pre-written tweet in their Twitter status bar, ready to be… [Continue Reading]

3 Simple Ways to Get More Comments and Tweets

comments & tweets

If you’re blogging, writing articles or otherwise creating content, one of your main goals is getting people to react to and share your content. Seems easier said than done, right? Good copy and compelling headlines are always key. But, sometimes the most obvious solutions to any problem are those that we most easily overlook. Let… [Continue Reading]

How to Take Charge of Your Social Media Profiles and Passwords

Whether you’re knee deep into the social media circles already, or you’re just getting your feet wet, you need to get a handle on your various accounts and the info for each one. I’m talking username, password, your profile URL, your bio, etc., for networking sites like Facebook and Twitter, or social bookmarking sites such… [Continue Reading]

Action Item: Upgrade Your Email Signature

Too often small business owners overlook their email signature as an important space for promoting their business and building their web presence. Every email you send should contain a subtle promotion in your signature. It’s a great idea to set up a calendar reminder to update your signature at the beginning of each month. Here… [Continue Reading]