Quick Content Curation on the Go: Part 1


Many of you are aware of the importance of content curation in your social media marketing strategy. It’s critical to always provide quality content for your followers who come to rely on you as a consistent provider of news and information in your area of influence. The issue becomes, however, that this can be a […]

How to Set Up Hootsuite & Slash Your Time Spent On Social Media

It’s a theme that I hear over and over…business owners feel overwhelmed by managing their social media plan. You don’t have to spend hours on social media everyday, and I encourage you not to. Social media is just part of your marketing mix. The video above introduces you to a free tool that can be […]

Don’t Have Time for Social Media? Think Again.

cell phone

Do you feel overwhelmed by keeping up with social media like Twitter and Facebook? One really easy (and fun) way to do it is to use your cell phone to Tweet or send Facebook updates. It makes riding the bus, or waiting in line more entertaining too! And since social media isn’t all about business, […]

How to Create Hyperlinked Tweet Requests and Pre-written Tweets

In my last post, I shared ways to get more tweets and more comments on your blog. One of the ideas I mentioned was asking the readers of your ezine or online newsletter for tweets, and hyperlinking that request so that clicking it creates a pre-written tweet in their Twitter status bar, ready to be […]

3 Simple Ways to Get More Comments and Tweets

comments & tweets

If you’re blogging, writing articles or otherwise creating content, one of your main goals is getting people to react to and share your content. Seems easier said than done, right? Good copy and compelling headlines are always key. But, sometimes the most obvious solutions to any problem are those that we most easily overlook. Let […]

How to Take Charge of Your Social Media Profiles and Passwords

Whether you’re knee deep into the social media circles already, or you’re just getting your feet wet, you need to get a handle on your various accounts and the info for each one. I’m talking username, password, your profile URL, your bio, etc., for networking sites like Facebook and Twitter, or social bookmarking sites such […]

Action Item: Measure Social Media Effectiveness with Link Shorteners

You’ve seen others use link shorteners like TinyURL and Bit.ly (and maybe you’re using them too). It looks better than using the original, long page url. And in social media tools like Twitter, it’s a given that you must use a link shortener because you are limited to only 140 characters in your tweet. If […]

5 Easy (and Free) Ways to Optimize Your YouTube Videos


You’ve heard that video is a great way to market your business; provide high-value content; and build the relationship with your potential clients and customers. There are many things you can do to get the most mileage out of your videos, and I’ll cover 5 of them, below, that are easily overlooked. However, simply doing […]

Action Item: Get Traffic From Your YouTube Videos

Last week I posted a video on how to get a YouTube channel, and encouraged you to create your channel, then record and upload your first video. It’s important that you also use your videos to drive traffic back to your website or blog. NOTE: If you don’t have a website yet, you can also […]

Action Item: Get a YouTube Channel

The other day a client asked me, "How do I get a YouTube Channel?" It’s really quite simple. There’s nothing special that you have to do to sign up for one. You simply sign up for a YouTube account, and you automatically have a YouTube channel. Consider this: Video is one of the hottest and […]